An estimated 2.27 million people (5.5% of the pre-war population of the country) plan to change their place of residence in the near future. This population movement is driven by three directions:
- Returning to Ukraine from abroad.
- Returning to their permanent place of residence within Ukraine.
- Relocating from their permanent place of residence to another region or abroad.
Effectively communicating with the audience during their movement is entirely possible. Our team has ready proposals for maximizing effective contact.
Gradual return of the population from abroad:
As of July 19, approximately 3.8 million border crossings into Ukraine have been recorded. According to a study conducted by the UN at the end of May, about 39% of those returning to Ukraine intend to settle in the Lviv region, 27% in Kyiv, 9% in the Odesa region, and 5% in Zakarpattia.
"During such intercity relocation, transit communication becomes relevant. It represents a certain preparatory stage for communication with the same audience at the former permanent or new place of residence.
✔ Railway Advertising
Ensures prolonged contact with the audience moving across the country. Placed relevant information has a non-intrusive impact and is easily perceived.
We effectively implement projects for the successful development of your business and support the economic front today!"